Projects
Things I build when a problem keeps following me around.
Side projects, experiments, and systems I couldn’t stop thinking about. Some solve real problems. Some scratch at a future one. All of them taught me something.
Studio note
I like products with a spine, not just a feature list.
I’m drawn to tools with strong identity, clear internal logic, and enough conviction that you could recognize them even after stripping away the logo.
If it could belong to anybody, it probably is not finished yet.
Prolific Personalities
A personality archetype platform exploring how people work, create, and make decisions. The project that started everything.
Why it exists
The original world-building project. Identity, archetypes, and product thinking all colliding in one place.
PP Content System
A prompt assembly tool that codifies brand voice, content archetypes, and editorial structure into reusable templates. Built to make AI output consistent without making the process robotic.
Why it exists
A systems answer to a content problem. Structure without flattening the voice.
Thought Manager
A capture-first thinking tool. Built on the idea that your brain doesn't file — it connects. Still early, but the core is taking shape.
Why it exists
A bet that memory tools should mirror connection, not bureaucracy.